Excel Insurance Group Welcomes New Partner, Calgary-Based Lundgren & Young (L&Y)

Rebranding as Excel & Y, This New Partner Expands the Growing Excel Group of Independent Brokerages


Excel Insurance Group Inc., headquartered in Western Canada and 100% independently owned and operated, has announced today their Partnership with Calgary-based Lundgren & Young Insurance, effective February 1, 2021. Through the partnership, L&Y will form a new independent brokerage company operating as Excel & Y Insurance Services. This new Partnership sees Excel & Y remain a completely independent brokerage operation while acting as a Partner in Excel Insurance Group.


“Welcoming Excel & Y is an important testament to the goals and philosophies lived across Excel Insurance Group every day,” says Scott Treasure, Board Member and owner of the independent Excel office, Treasures Insurance & Risk Management. “Our industry is dominated by stories of insurance companies or brokerage conglomerates swallowing up local, privately owned independent brokers. This reduces market options for individual clients and businesses; it also constricts entrepreneurial opportunities in our communities. Our partnership demonstrates and reminds that the independent broker model has viable long-term opportunities for growth and succession outside of consolidation or company acquisition.”

“What makes our model attractive is its independent nature; Excel Insurance Group owns no part of Partner revenue and equity,” added Douglas H. Morrow, CEO and Managing Partner of Excel Insurance Group. “With Excel & Y as part of our group, we now independently operate a combined total of 17 brokerage offices, managing close to $200M in client premiums through over thirty (30) contracted insurance companies.”

Four Excel & Y locations join Excel Insurance Group. Excel & Y will maintain their main brokerage location in SW Calgary on Horton Road and three separate L&Y locations in NW Calgary, Camrose and Edmonton South will remain branches of Excel & Y. 60+ existing L&Y insurance professionals will become a part of the Excel group of brokers.

Excel & Y is led by Robyn Young who has been working in the family business since 2000. She bought into the company in 2014 and took the helm as President & CEO in 2018. Since then, she and her management team, which includes VP, Operations and current IBAA President, Jody Lohr, have helped redefine the company through a transformative internal succession plan.
Much of Robyn’s work is grounded in service: Robyn is currently serving as President-Elect of IBAC until she becomes President in 2021. With IBAA, she served terms on the board and later was IBAA President in 2015. She is also a past president of the Association of Alberta Registry Agents. She has been a sitting board member of CSIO for two terms and, as well, continues to assume leadership roles with local non-profit charities.

“We were attracted by how Excel Insurance Group stands up for the independent broker channel,” says Robyn Young. “They offer brokers the opportunity to remain self-determining while joining a larger collective of professionals sharing in a bold entrepreneurial, industry vision. Partnering with Excel offers Excel & Y increased market access and back office support while we maintain control of growing our business and protect the interests of both our valued clients and staff.”

Excel is proud of the highly selective process followed when partnering with independent brokerages. Brokers are chosen based on business success, personal integrity, reputation, and involvement in their communities. Excel Insurance Group is proud to help facilitate succession or transition plans as we work to promote entrepreneurialism and support of the communities in which we do business.


For further information about this Partnership with Excel Insurance Group:
Scott Treasure, Board Member, Excel Insurance Group
+1 (780) 237-9104, scott.treasure@excelrisk.ca


About Excel Insurance Group Inc.:
Excel Insurance Group is a partnership of independent insurance professionals that together form a Canadian network of full-service insurance brokerages backed by industry best practices, administrative support and broad market access. Partners remain financially independent and are active members of their communities. Excel does not take an equitable ownership stake in Partner firms; rather, Excel works to create succession and entrepreneurial opportunities for its own and, as well, prospective independent broker companies.


The capabilities of Excel Insurance Group offices and team members are vast and highly specialized. Beyond personal and business property, casualty and automobile insurance exposures, our areas of expertise are deep and strategic and include Risk Advisory Services, Risk Management & Improvement Programs, Contract Management Services, Cross-Border Insurance Exposures, Canadian Regulatory Compliance and Guidance, and Contract Surety & Bonding. Excel clients also benefit from our exclusive proprietary Claims Management Process and access to over thirty (30) ‘A’ Rated Canadian insurance carriers under contract.


Excel Insurance Group is also a proud equity holder in the third largest private insurance brokerage organization in the world, Assurex Global. With over $30 billion in premium volume managed through 800+ offices located on six continents, Assurex partners offer an appealing alternative to publicly traded brokerage firms and enable Excel with solid ‘top ten’ national capabilities. With Assurex, Excel’s ability to place and support international coverage and programs is far beyond the capabilities of all regional competitors.