History

Treasures Insurance has been serving Albertans since 1945

Treasures Insurance has been serving individual Albertans and the Alberta business community for over 75 years. Our commitment has always been to ensure security and peace of mind for our customers. At Treasures Insurance, we want to transform the traditional broker-client relationship from that of simply a product vendor into that of a trusted advisor.

We take pride in working closely with our customers to provide a “Treasures Experience” built upon solid risk management principles designed to address their specific needs.

1945

Ralph Treasure opens the doors providing real estate services and fire insurance in the original location at 14225 Stony Plain Road.

1969

In October 1969, Treasures Insurance evolves to 2nd generation ownership as Ralph’s son Randy takes the helm. At this time the insurance operations becomes the focal point of the business.

1989

The second Treasures office opens in Leduc, Alberta with the purchase of Sabina Agencies (Leduc) Ltd. providing both insurance and registry agent services to the community.

1995

Treasures Insurance expands with the launch of Grey Power Insurance, Edmonton providing insurance products aimed exclusively to customers over the age of 55 years.

2001

In January 2001, Treasures moves to its current location on 87 Avenue and 149 Street.

2004

Randy and Joanne make the decision to sell off the Treasures Leduc office, Grey Power Insurance, and the personal lines portion of the Treasures Edmonton office. 

The commercial lines portion of the Edmonton office is also sold, to their son Scott Treasure and employee Terry Funk.

2014

Treasures Insurance and four other Edmonton and Alberta based brokerages come together to form Excel Insurance Group.

2021

In August 2021, Treasures Insurance begins offering executive personal lines products to clients.

Excel with Us

From our first meeting to a claims emergency, you’ll be glad you hired a Treasures Insurance professional.